Zerodha nearly doubled its already large client base in just one year, despite all of their glitches, so I presume there's definitely room for other discount-brokers with better infrastructure & offerings to take off some of their clients in the future. I guess being in the news helps them a lot more than other discount-brokers.
Wondering why so less clients in IB despite having a stable robust platform and a discounted pricing model.
I presume it's because of high net-worth requirements, margin-requirements & very high call & trade charges, so they really need to pull up their socks on those fronts to increase their client-base because IF they did that then they could easily take over the Indian market with their pricing + TWS + free API + free Amibroker plugin + professional customer-support.
Having said that the problem with IB, like any large organization, especially IB India, seems to be that the Indian managers are either too timid to convey the needs of the Indian broking industry to their U.S. higher-ups or aren't given much of a say in how things are done by their U.S. higher-ups. A few days ago, I talked to one of their Indian (supposedly) in-charge & he seemed totally unwilling to make any counter-offers to a client who's going to generate several tens of thousands of rupees in brokerage every month, so either he's really bad at managing or he doesn't have much of a say in how IB India is run.