Being a part of health insurance services company I have always noticed that there are large number of people, who at first show keen interest in buying Health Insurance services, but after they are recommended some of the best suitable health insurance policies, they suddenly just disappear. Intrigued by this, we did a detailed internal analysis and a customer survey, and we realized that most people, including some of the brightest professionals, delay their decision/action to buy, primarily due to 3 reasons:
a) The product has no instant gratification or compulsion to buy.
b) Expectation of a perfect match to their requirements (and)
c) Due to over exposure to multiple product features, advertisements, and promotions.
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I am associate with a leading Insurance Broking Company so we can give you research report without any company centric
Thanks
Sudip Dutta