Hi,
I just wanted to share my experience with ICICIDirect.com, so that one can rate the quality of service provided by this leading financial institution.
I wanted to open a demat and trading account with icicidirect.com.
I approached the bank through internet and phone, they took my details and said that their executive will visit me to collect the documents. But no ICICI staff contacted me to proceed further and collect documents.
After a week, I directly went to a ICICI Bank branch (at Bangalore) and filled the application form for opening the demat and trading account. I was having all the photocopies of the requried documents but they collected only few. They didn't took the copy of PAN card and asked me to sign the Form-60. The reason they said is, One of my initial is not shown in PAN Card, so they don't want to take it now, but can update this data once the account is opened. And thereby other formalities are completed and I gave a cheque for Rs.750/- towards account opening charge. They said it will take 2 weeks to get the account opened. OK, Fine.
After 10 days, when I check the status of my application form, they said that my application was got reverted from Mumbai because of signature mis-match. I wondered and said it is not possible. Then they said it is not my signature mis-match, it is their SM's signature is not matched with bank records, that's why it got returned. (I guess SM means Sales Manager). I was not able to do anything when they told this reason shamelessly. Again they said, it will take 10 more days to get the account opened.
The cheque for Rs.750 towards account opening fee got cleared on 17th day. So I thought that the account got opened and expecting the username & password. But, after 20 days the bank sales staff calls me and asked me to put a signature across the photograph in the application form. And said that the account will get opened in another 10 days...! I got irritated, because of the bank staff's ignorance I had to wait for 10 more days to get my account opened. I controlled myself and waiting for another 10 days with patience.
After a month of submitting the application form, the bank staff called me again and said that I need to give a copy of my PAN card to get my demat account opened. And it will take another 10 days.
Think about my situation, For account opening itself this much problem means, think about the customer care for the account life time. I blasted them and on next day I went to bank and gave a letter asking them not to open any account for me and stop this account opening process with my application form. They happily took the letter and said it will take upto 60 days to return the application opening amount that they collected through the cheque clearing.
When their competitors are able to open the account in a week's time, why not these guys? Is it the in-efficiency of bank operating procedures or the inefficiency of bank staffs? Whoever it is, ICICI Bank staffs are happily losing the business for ICICI.
Regards,
Jeyakumar C.K
I just wanted to share my experience with ICICIDirect.com, so that one can rate the quality of service provided by this leading financial institution.
I wanted to open a demat and trading account with icicidirect.com.
I approached the bank through internet and phone, they took my details and said that their executive will visit me to collect the documents. But no ICICI staff contacted me to proceed further and collect documents.
After a week, I directly went to a ICICI Bank branch (at Bangalore) and filled the application form for opening the demat and trading account. I was having all the photocopies of the requried documents but they collected only few. They didn't took the copy of PAN card and asked me to sign the Form-60. The reason they said is, One of my initial is not shown in PAN Card, so they don't want to take it now, but can update this data once the account is opened. And thereby other formalities are completed and I gave a cheque for Rs.750/- towards account opening charge. They said it will take 2 weeks to get the account opened. OK, Fine.
After 10 days, when I check the status of my application form, they said that my application was got reverted from Mumbai because of signature mis-match. I wondered and said it is not possible. Then they said it is not my signature mis-match, it is their SM's signature is not matched with bank records, that's why it got returned. (I guess SM means Sales Manager). I was not able to do anything when they told this reason shamelessly. Again they said, it will take 10 more days to get the account opened.
The cheque for Rs.750 towards account opening fee got cleared on 17th day. So I thought that the account got opened and expecting the username & password. But, after 20 days the bank sales staff calls me and asked me to put a signature across the photograph in the application form. And said that the account will get opened in another 10 days...! I got irritated, because of the bank staff's ignorance I had to wait for 10 more days to get my account opened. I controlled myself and waiting for another 10 days with patience.
After a month of submitting the application form, the bank staff called me again and said that I need to give a copy of my PAN card to get my demat account opened. And it will take another 10 days.
Think about my situation, For account opening itself this much problem means, think about the customer care for the account life time. I blasted them and on next day I went to bank and gave a letter asking them not to open any account for me and stop this account opening process with my application form. They happily took the letter and said it will take upto 60 days to return the application opening amount that they collected through the cheque clearing.
When their competitors are able to open the account in a week's time, why not these guys? Is it the in-efficiency of bank operating procedures or the inefficiency of bank staffs? Whoever it is, ICICI Bank staffs are happily losing the business for ICICI.
Regards,
Jeyakumar C.K