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Future of Discount Brokers

Discussion in 'Brokers & Trading Platforms' started by sumantra, Jan 11, 2018.

  1. sumantra

    sumantra Active Member

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    Is anyone has any views on this news ? screenshot_341.png
     
  2. Contra

    Contra Well-Known Member

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    This is happening among Indian discount brokers too. Upstox is one example.

    They have relegated their own platform to the back-burner and are actively pushing 3rd party platforms like Dartstock and Foxtrader. They also run online seminars, classes, algo apps, Trade Academy and a VIP program -- all of which are clearly more profitable ventures than charging 20 bucks an order.

    It's only a matter of time before discount brokers realize that there's no money in running a plain vanilla brokerage business. Premium services are inevitably going to be their primary focus. They can't survive otherwise.
     
  3. sumantra

    sumantra Active Member

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    Contra ,you have correctly said. But , untill now, Zerodha is the noteworty exeption. Thanks for that to Zerodha, they really think of the retail investors.
     
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  4. Newbie Day-Trader

    Newbie Day-Trader Well-Known Member

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    I agree, I'm not sure if the article is correct on all counts, given Zerodha's rise since its inception; if only, they were more reliable, they'd undoubtedly be the best broker for most traders. So clearly, Zerodha has already proven that it IS possible to not only survive but even thrive on Rs.20/order pricing-model without having umpteen other sources of income.
     
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  5. sumantra

    sumantra Active Member

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    The article is correct on all accounts, is taken from wall street journal on 11-01-2018 (Main page)
     
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