Had an account with uptox but eventually closed it primarily cos they lack innovation and when you search about them online, they come access as the most progressive “thinkers” around.
Its ironic cos after Zerodha floated Rs 20 per executed trade brokerage, they were amongst the first ones to copy the plan exactly the same.
Then Zerodha launched a fintech fund few years back “Rainmatter”.. and now I read online that Upstox is coming up with hedge fund named “rainfund” --- seriously
And it doesn’t stop here it seems like they found another muse - FINVASIA. They are now shamelessly copying their leverage plan.
But Finvasia has played a very smart card by launching zero brokerage LOL none of the brokers have dared to go down that path.. they are just happy offering one segment for zero fees. It seems they learned from Zerodha’s mistakes.. their discount brokerage plan had a snowball affect with every other broker turning into a discount broker overnight. After Finvasia’s zero brokerage no body dared to do so..
So I’d rather have an account with FINVASIA & ZERODHA. because I think these companies have a strong competitive resilience as they were the ones that literally disrupted the brokerage space. Upstox will always be a good executor of others ideas never an innovator
Statutory warning: Imitating the best in the industry is not always a wise idea. Majority of them fail but some become RKSV/Upstox
Its ironic cos after Zerodha floated Rs 20 per executed trade brokerage, they were amongst the first ones to copy the plan exactly the same.
Then Zerodha launched a fintech fund few years back “Rainmatter”.. and now I read online that Upstox is coming up with hedge fund named “rainfund” --- seriously
And it doesn’t stop here it seems like they found another muse - FINVASIA. They are now shamelessly copying their leverage plan.
But Finvasia has played a very smart card by launching zero brokerage LOL none of the brokers have dared to go down that path.. they are just happy offering one segment for zero fees. It seems they learned from Zerodha’s mistakes.. their discount brokerage plan had a snowball affect with every other broker turning into a discount broker overnight. After Finvasia’s zero brokerage no body dared to do so..
So I’d rather have an account with FINVASIA & ZERODHA. because I think these companies have a strong competitive resilience as they were the ones that literally disrupted the brokerage space. Upstox will always be a good executor of others ideas never an innovator
Statutory warning: Imitating the best in the industry is not always a wise idea. Majority of them fail but some become RKSV/Upstox